United Nations Development Programme (UNDP)
Communications and Publications Analyst (NPSA9)
The Government of Nepal (GoN) initiated the Provincial and Local Governance Support Programme (PLGSP) in July 2019 as the national framework programme to build capacity of Provincial and Local Governments (PLGs) and to strengthen inter-governmental mechanisms (IG) for coordination and collaboration across all levels of Government. The European Union Mission to Nepal is the largest contributor to the PLGSP. As per the PLGSP Financing Agreement between the EU and GoN of March 2020, in addition to the EU basket funding to PLGSP of € 28m, the EU has earmarked a separate budget of € 2 for a complementary technical assistance project: the European Union Support to Inclusive Federalism (EUSIF) project.
The EUSIF Project Objective is to “provide impetus to strengthening the inclusiveness and responsiveness of Provinces and Local Governments to the diverse needs of people, especially women, historically excluded and marginalized groups, and to augment PLG provision of inclusive, good quality and sustainable basic services”. EUSIF will thus complement PLGSP efforts in enhancing inclusiveness, accountability, and sustainability of functioning of PLG systems and procedures with focus on Green, Resilient and Inclusive Development (GRID) approach. The project will engage specifically on PLG capacity for providing quality and sustainable services to all people as well as strengthening people’s voice in inclusive and resilient service design (demand) and on PLG performance accountability and transparency towards realizing people’s rights (especially for historically excluded and disadvantaged groups).
EUSIF Project Output is “Performance of Provincial and Local Government systems and staff is inclusive and responsive to the diverse needs of people, especially women, historically excluded and marginalized groups”. The EUISF Project Results are:
Result 1: Inclusiveness, Community Benefit and Sustainability of Local Government and Ward Basic Services enhanced in line with Green, Resilient and Inclusive Development objectives.
Result 2: PLG data management, monitoring and reporting systems are evidence-based and enable achieving PLG Green, Resilient and Inclusive Development objectives.
Result 3: Capacity of Provincial Centres for Good Governance attuned to PLG Green, Resilient and Inclusive Development and Basic Service Delivery; and
Result 4: Capacity of Local Government Associations enhanced for evidence-based advocacy and representation of Local Government Voice.
EUSIF Project Approach
The Project aims foremost to enrich implementation of PLG systems and procedures for federal institution building and to initiate a multi-stakeholder learning process for accessing and scaling (largely) already available good practices. The Project will therefore (i) work closely within the ongoing federal reform process at Provincial and LG levels, to ensure pragmatic and relevant action in support to PLGs; (ii) capture and translate good practice from multiple sources into the present reality of PLG functioning; and (iii) create an intense collaboration and cross-learning way of working with the Provincial PLGSP TA teams to strengthen and embed overall PLG federalization support efforts. The Project approach is thus aiming to facilitate ‘structural transformation’, ‘leaving no one behind’, ‘systems thinking’ and ‘new cultures and ways of working’. EUSIF will be implemented initially in Karnali as the ‘Pilot-Province’, not only to capture, package and apply good practice and knowledge but also to test and document approaches to embedding such practice and learning within PLG systems and processes and service delivery. Successes from the EUSIF pilot in Karnali will then be scaled through PLGSP and partners into other Provinces.
The European Union funded project will be implemented by UNDP in close collaboration with the Ministry of Federal Affairs and General Administration (MoFAGA) and the Provincial Government of Karnali Province. Coordination and partnership will be established with LGs, PLGSP, LG associations, development partners, projects, (I)NGOs,civil society/community organizations and other stakeholders working at the local level on local governance and inclusive federalism. The total duration of the project is from 1 March 2022 to 31 August 2024.
Project Implementation Structure
The Project Management Unit (PMU) (The arrangement on the location of the PMU and the TA positions will be decided by UNDP in consultation with MoFAGA and the Karnali Provincial Government as part of the start-up of the project.) comprising the PMU staff and TA team, will be based in the UNDP Field Office in Surkhet, capital city of Karnali Pilot-Province. The PIU will be led by the Team Leader cum GRID specialist, who is responsible for implementation of all project activities and day-to-day management and decision-making for the project, as well as ensuring that the project produces the agreed output and results. The project TA team and support staff based in Surkhet is directly accountable to the Team Leader. For national level liaison and coordination with MoFAGA, EU, other PLGSP donors and further stakeholders, a Kathmandu based Inclusive Governance Specialist will further act as project liaison and coordination officer.
Duties and Responsibilities
Communication and Publication Analyst will report to and work under the supervision of Team Leader. S/He will work closely with the UNDP Nepal Communications team, PLGSP Communications Expert and other UNDP and project positions in the project office in Karnali.
Under the guidance of Team Leader, the Communications and Publications Analyst will develop and maintain the project’s (social) media presence for clarifying and promoting the project objectives, approach and activities, for general public as well as project stakeholders. The Analyst will develop accessible publications, short-videos and power point presentations, through inclusion of visual media (photos, graphics, drawings) and storytelling. The Analyst will also engage with the multitude of project stakeholders and research/capture perspectives, progress and challenges, and identify and document jointly with partners and the TA team interesting issues and events.
Key Tasks and Responsibilities of the Communication and Publication Analyst are:
Develop a media and communications strategy for the project with a clear messaging and storytelling approach utilizing different forms of communication. Develop a media and communications action plan to implement, monitor and adapt the project strategy;
Provide data and information for UNDP, MOFAGA and EU website, blog, and other social media platforms for clarifying and promoting the project objectives, approach, and results, for public as well as project stakeholders;
Engage with diverse project stakeholders in different phases of the project cycle including during research and policy advocacy to capture perspectives, progress, challenges, and results. Ensure on-the-ground voices of ultimate beneficiaries are heard and their views and experiences are adequately reflected;
Engage with social media influencers to create broad outreach of key project/PLG messages and stories, as well as with other print and electronic media (in compliance with UNDP policy);
Identify and document jointly with partners and the TA team interesting issues, events and results for case studies, and publications, including progress and changing perceptions based on project interventions;
Present ‘research findings’ into information, infographics and ‘stories’ for different target groups and use diverse tools and means for communications with different target groups.
Support partners and TA team with developing accessible publications, short-videos and power point presentations and reports through inclusion of visual media (photos, info/graphics, drawings) and storytelling;
Support data analysis and visualization, formatting and production of case study publications, policy influencing papers, articles and project progress updates and reports, with focus on visualizing data, project interventions and progress and storytelling;
Draft press releases, media briefs and messaging and organize press conference, media briefings, interviews etc. as and when required and in compliance with UNDP policy;
In coordination with the TA team draft talking points and key messages to be delivered by the Project /UNDP with external stakeholders for consistent, credible, and timely information sharing;
In coordination with the TA team conceptualize ideas, draft scripts, and develop innovative communication and outreach products including factsheet, public service announcements (TV and radio), posters, leaflets, brochures, biweekly project updates, infographics, podcasts, animated videos etc. Use different communication tools (innovative) to disseminate project information/results;
Develop visibility items for the project;
Provide technical assistance to PLGs (in coordination with PLGSP) in developing communication and media engagement strategies and policies and support to achieving PLG and project objectives and results;
Maintain an easily accessible filing of pictures, videos, stories, and publications, for use by partners, UNDP, EU, and the TA team;
Provide regular advice to the project TA team, particularly Team Leader on strategic media engagement and on strengthening media relations;
Ensure that the Project fully comply with EU’s visibility guidelines and maintain regular communication with EU media /communication section to finalize visibility and communication products;
Ensure that communication products developed by the project are in simple languages that is easy for people to understand and in local languages as per the need;
Ensure GESI is mainstreamed in all communication products and messaging and develop targeted products to promote GESI issues and results.
Gender and Social inclusion (GESI)
Mainstream GESI in all communication products and visibility items to be developed by the project;
Integrate GESI in designing policy papers, publications, and research documents;
Capture stories and case studies to illustrate results of project’s contributions on women, PwD, youth and marginalized groups.
Achieve Results: LEVEL 2: Scale up solutions and simplifies processes, balances speed and accuracy in doing work
Think Innovatively: LEVEL 2: Offer new ideas/open to new approaches, demonstrate systemic/integrated thinking
Learn Continuously: LEVEL 2: Go outside comfort zone, learn from others and support their learning
Adapt with Agility: LEVEL 2: Adapt processes/approaches to new situations, involve others in change process
Act with Determination: LEVEL 2: Able to persevere and deal with multiple sources of pressure simultaneously
Engage and Partner: LEVEL 2: Is facilitator/integrator, bring people together, build/maintain coalitions/partnerships
Enable Diversity and Inclusion: LEVEL 2: Facilitate conversations to bridge differences, considers in decision making
Cross Functional and Technical Competencies
Business Direction & Strategy:
Negotiation and Influence: Ability to reach an understanding, persuade others, resolve points of difference, gain advantage in the outcome of dialogue, negotiates mutually acceptable solutions through compromise and creates ‘win-win’ situation
Digital and Innovation
Data storytelling and communications : Skilled in building a narrative around a set of data and its accompanying visualizations to help convey the meaning of that data in a powerful and compelling fashion.
Digital product design : Ability to design digital products which are user centered, intuitive, functional and achieve desired outcomes.
Digital product management: Ability to design and lead digital product development including testing, ongoing product iteration, product strategy and delivery.
Social Media : Knowledge of social media and ability to advise the use of social media for development outcomes.
User-centered design, user research, user testing: Knowledge of user-centered design methodologies and ability to apply them practically.
Required Skills and Experience
Bachelor’s degree or master’s degree in Communications, Mass Media, Journalism, or any other relevant areas.
Bachelor’s degree with minimum four years of experience in communications or master’s degree with minimum of two years of experience
Significant experience in designing and developing communication strategies, products, publications, and visibility items
Experience of capacity-building of government institutions on media engagement and communications
Experience of working with media
Excellent knowledge of computer including MS Office (Word, Excel, mail, and Power Point)
Experience of working in Karnali province in communications will be an added advantage
Experience of working with local governments and development partners will be an asset.
Knowledge and practical experience on graphic designing, infographics and audio and video editing
Excellent written and oral communication skills in English and Nepali
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